tmMailCast™

tmMailCast™, a member of our tmSuite™, is just one of the tools we use to provide us with the superior technological infrastructure to deliver the online marketing strategies. 

The solution offers:

Advanced Database Management 

• Data table management wizard (field names, response types, priority, etc.)
• Advanced filtering and search options
• Import and export wizards
• Customizable de-duplication checks against one or all fields
• Subscribe/unsubscribe management
• Direct access by e-mail recipients to manage their profiles and opt-in status

On-Demand Management of E-mail Units

• Order and access pre-paid blocks of e-mail units in advance
• Monitor usage per campaign
• Warning alerts when e-mail units are low or bank of e-mail units will not cover planned e-mail sends, etc.

E-mail Templates

• Library of customizable e-mail templates ranging from e-newsletters to holiday cards to press releases to product recalls, etc.
• Private library for personal e-mail templates
• Option to create or upload e-mail designs on the fly
• Advanced image library managed by user or user group

Visual Editor

• Advanced visual editor that allows non-programmers to create professional HTML e-mail layouts through a MS-Word style wizard/icon bar
• Customization tools that upload personal information to mass e-mails from database
• Image upload and management
• Wizard-interface for simple management of anchors, links, personalization, etc.
• Auto-creation of HTML web page and with e-mail design and hosting for each campaign generated
• Preview and e-mail test functions

Campaign Management

• Allows for creation of master and sub campaigns for better campaign management and reporting                 
• Real-time user-management
• Status management including 'draft', 'pending', 'waiting approval', 'in progress' and 'complete'.
• Management dashboard showing real-time summary of e-mail send in progress

Advanced Real-Time Reporting

• Open and click through rates (summary and detail)
• Hard and soft bounce-back reports and 're-send' feature
• Date/time stamp for every open and click through
• Summary and Detail reports that drill down to specific users
• Reply e-mail tracking and recording

API to 3rd Party Applications

• Option for XML feed or web services to connect user database or e-mail creation and sending from 3rd party system

Customized Interfaces

• Option for customized interfaces for various industries including the hospitality industry (hotels, tourism, restaurants and more)
• Direct integration with Tri-Media's other tmSuite™ applications including content management system: tmLiveContent™, tmReservations™ and others for plug 'n play connectivity and marketing/communication efficiencies.

EXCLUSIVE

• Available with this product is the proprietary BetterContacts™, which communicates directly with e-mail database of users to keep database up-to-date and accurate.

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